Planning ahead is a key factor to increasing the size and scope of your program. Many community outreach events have strict application deadlines. Keeping track of dates and deadlines is critical, as such events are great opportunities to spread the word and increase your organization’s…
– Contact the local paper/news station to do an article about the gleaning program. – Partner with other non-profits in your community on a project, e.g. Community Food Forums in the community room of a low-income housing complex. –…
Developing a Communications Plan: Aligning Expectations with Three Big Questions Written by Lorie Bonham, Concrete Jungle The key to developing a realistic and achievable communications plan is starting with an honest discussion about why communication matters to the organization. What works for one organization may…
Focused on building a resilient local food culture, GULB focuses most of its marketing members in community members and tries to build partnerships with local businesses.
After beginning a relationship with a small local farm, it is recommended that a hunger relief organization (HRO) spend some time to develop messaging and outreach materials to thank the partner farm for their hard work and contributions to the HRO and local food access.
Boston Area Gleaners relies on marketing and communications not only for garnering support but also for advocacy, community-building, and solidifying a local organizational identity.
Iskashitaa is promoted in a variety of ways in order to reach the full scope of the clientele involved in their organization. This includes focusing attention on the various modes of communication necessary to be visible in refugee communities and other Tucson interest groups.
These are the most successful marketing strategies used by the Garden Share program at Community Food Share: • Word of mouth was one of the most successful ways to get volunteers into the Garden Share programs. Volunteers that were already part of Community Food Share’s work were interested in how to get involved in other ways..
The second year VISTA took on the role of creating handouts, flyers and posters through Microsoft Office for the classes and demonstrations that were offered by the Community Food department. The templates for all these advertisements were saved to the host site’s server so that they can be replicated and reused for future programs..
Raising awareness and recruiting volunteers take a significant amount of planning time when done correctly. When engaging community members, it’s important to have a strategy behind your interaction..