Marketing and Visibility: How Society of St Andrew MS stays visible in their Community
Every state office for SoSA has an active social media presence. That’s where a lot of people spend their time. It’s important to know which service people use to do social media. Most of our volunteers are older and utilize Facebook. We understand that using Snapchat could reach more millennials but since the majority of our volunteers and supporters are older, they are not using Snapchat.
Bring a load of free food and invite the community out to help bag it and take some home. This helps spread awareness of the availability of food and how easy it is to address hunger. When doing crop drops, it’s good to get a lot of attention and involve community partners that want to help. This helps to identify partners in the community that is interested in helping the Mississippi Gleaning Network. It also gives an idea of who is involved and wants to help the community.